Case Study

Rewind SEO’s Encyclopedia of Risky Links Updated: July 3, 2023.  Originally published: August 31, 2014 Use the quick navigation bar on the right to skip to a specific link type  ->  This page lists link types, uses, and patterns that make up the most the most common causes for Google Penalties in 2014. It can…

Penguin: The Sitewide Link Slayer Let’s start with some history. After Google Penguin 2.0 nearly a year ago, I saw massive increases in sitewide link penalties from clients coming to us for penalty recovery and cleanup. Footer links seemed to be the single hardest hit link type but blogroll and sidebar links were no safer. In…